Accountants and accountancy firms are starting to become more proactive in promoting and marketing their services. Many are breaking out of the traditional mold and are now integrating new technologies into their operations. One of the strategies accounting firms have started embracing is social … [Read more...] about Grow Your Accounting Firm with this 4-Part Social Media Strategy
Lessons From Accounting Professionals Who Win at Social Media Marketing
Anyone who says social media and the finance industry are not a good match clearly hasn’t seen a Facebook page with multiple active discussions about business accounting or Twitter threads on how to troubleshoot or use the special features of an accounting software. The same applies to people who … [Read more...] about Lessons From Accounting Professionals Who Win at Social Media Marketing
From Standard Support to Full-Time Engagement: How Design Boosts Your CPA Website
CPAs and accounting firms used to rely on traditional advertising to promote their services. They would have fliers that highlight their services and a hotline for customer support. The industry is increasingly digital, though. People go online to find an accountant, making it critical to build an … [Read more...] about From Standard Support to Full-Time Engagement: How Design Boosts Your CPA Website
Prioritize Local SEO: Marketing Locally Helps Accounting Firms Win More Clients
Standing out in a competitive industry such as accounting proves to be a challenge. With many accounting firms vying for the same pool of clients, accountants are looking for effective ways to market their business — a majority of them taking their chances with digital marketing, specifically with … [Read more...] about Prioritize Local SEO: Marketing Locally Helps Accounting Firms Win More Clients